JNE's SME Festival ‘BALAREA’ 2019 Shows the Creativities of Bandung People

08 April 2019

April, BANDUNG - in realizing its commitment to continuously support the development of SMEs in Indonesia, especially in West Java, JNE Bandung has successfully held 15 SME seminars and trainings by inviting various inspirative keynote speakers. JNE has also encouraged more than 1,500 SMEs to obtain information and motivation supported with the SME Trainings in 19 Cities and Regencies in Bandung.

Recently, JNE Bandung is in collaboration with SMEs by inviting JNE's SME Festival ‘BALAREA’ (Bandung Lautan Kreatif) 2019 on April 6, 2019 at Cihampelas walk, Jl. Cihampelas No. 160, Bandung starting at 10 a.m. of Western Indonesian Timezone. This is considered as the first event innitiated by JNE Bandung as the peak event of various SME development programs held in the previous years ceremonially opened by Kusmana Hartadji, West Java SME Office Head,  followed by Iyus Rustandi, JNE Bandung Branch Manager.

More than 50 superior products were presented by 25 SME Bandung tenants and various attractive and interesting activities with mutiple benefits were also presented in this event. One of them is an interactive talkshow with several prominent keynote speakers, including Iyus Rustandi as JNE Bandung Branch Manager, Geris Pradhana Anindhya as Human Resource Head of Visval Business Partner, Kusmana Hartadji as West Java SME Office Head, and Herna Hendriana as Implementation Technical Unit Head of the Cooperative Training Center & Micro Business of Bandung MSME Cooperative Office.

Those four prominent keynote speakers discussed how to maximally create business opportunities. Referring to their background, the speakers recommended several things to develop the SME actors' businesess, starting from human resource quality developments, innovations, marketing strategies, branding, to financial accesses.

JNE West Java Regional Head, Murah Lestari, said, “Bandung is rich with creative people. Many products are found unique. Therefore, we do hope that the presence of JNE's SME Festival 'Balarea'  2019 may encourage the MSMEs, especially the local creators, to continuously improve their quality and are well prepared to welcome the industrial era 4.0”.

Tari further explained that this event should be continuously and annually held. “as both online and offline stage, this event may become an right moment for Indonesian creators to realize and develop their creative business and showed their distinguishing talents in front of public as well as the other business actors ideas untuk merealisasikan dan mengembangkan ide usaha kreatif mereka”, said Tari.

JNE Bandung Branch Manager, Iyus Rustandi, as host and organizer of JNE's SME Festival "Balarea" 2019 said, “with its all posessing capabilities, JNE Bandung will continuously support the SMEs, both with its best quality services to meet the various delivery needs of package type, number, and size, as well as the organization of event programs”.

Iyus also expected that all programs held by JNE Bandung, may provide huge contributions to the creation of more conducive business ecosystems. “It is also intended to grow more small enterprises in Bandung to then develop into industrial levels, and eventually become the Indonesian future brands well-known throughout the world.” he futher explained. .

JNE's SME Festival "Balarea" 2019 is not only educative and inspirative buat also attractive. The stage performances of several local and national bands, such as Rocket Rockers, Manshur Angklung, Munthe, Sheila Rizkiana, Ghea, and Ghia were presented to entertain more than 1,500 attending participants.

Various interesting promotions were provided at JNEi booth to distribute in this event, such as double points for each delivery transaction made by the members of JLC (JNE Loyalty Card), while the attending participants registering as the members of JLC may directly obtain 10 bonus points.Free delivery charges may also obtained by each costumer delivering their packages weighing maximally 1 kg to Bandung Municipality and Cimahi.

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